About us

WHO ARE WE?

At Noelle, we craft products that help you bring your unique ideas to life, letting you explore and express who you are in your own way. We are a dynamic team of young professionals, entrepreneurs, and visionaries from diverse backgrounds in marketing, fashion, and entrepreneurship. Led by Marijeta Duvnjak, a brand-building entrepreneur and visionary from Vienna, we are dedicated to delivering high-quality, vegan, and cruelty-free beauty products that empower individuals to express themselves in the way that represents them the best.

 

OUR PHILOSOPHY

We’re more than just a beauty brand; we’re a community that inspires you to create and explore your true self. Together, we’ll ignite your journey of self-expression, empowering you to craft your unique identity and confidently share it with the world. We celebrate diversity by inspiring creativity and empowering every individual to express their unique voice. Our products are crafted to make every day enjoyable while highlighting your best features and emphasizing the beauty that makes you uniquely you. We believe that beauty is not about conforming to conventional standards but about embracing who you are and who you want to be. Our products are not just user-friendly; they are tools for your creativity, allowing you to explore endless possibilities in the beauty universe.

 

QUALITY WITHOUT COMPROMISE

In our comunity, we believe that everyone deserves access to high-quality beauty tools and products. That's why our collection includes meticulously crafted brushes, beauty sponges, and a variety of functional hair and skincare tools and accessories designed to meet the highest demands. Our commitment to excellence ensures that every product we offer delivers professional results, whether you're creating a bold day look, a dramatic night look, or a unique body art masterpiece.

 

GOOD FOR YOU, GOOD FOR THE PLANET

Our commitment to ethical beauty isn't just about being vegan and cruelty-free—it's about caring for our planet altogether. That's why we're dedicated to going plastic-free and choosing more sustainable options for our products and packaging. We’ve carefully designed our brushes to be durable and long-lasting, using recycled aluminum and FSC® certified wood to ensure they’re as eco-friendly as they are high-quality. With synthetic and cruelty-free bristles every detail is crafted with sustainability in mind. Living in harmony with nature is a principle we strongly believe in, as well as making low-impact choices that protect our world and help you feel good about what you’re using - pure, eco-conscious beauty. Having that in mind, we’ve also made the conscious decision to switch to packaging made from recycled cardboard, which is an important step we’re taking right now to reduce waste and protect our environment. No plastic, just thoughtful choices that make a difference. We stand for transparency, providing clear information about what's in our products and why. We also strive to build a sustainable company based on ethical practices and respect for both our customers and the environment.

 

 

COMMUNITY AND CONNECTION

At the heart of Noelle is a strong sense of community, where we believe in the power of bringing people together and lifting each other up. We aim to build meaningful connections with our customers, creating a warm and welcoming community where everyone feels inspired, valued, and celebrated for who they are. Our mission is to build a community that values every voice and every unique expression, because true beauty is found in diversity and individuality. We’re here to support you on your journey of self-discovery, inspiring you to create and embrace who you truly are. Whether you're a makeup novice exploring your first brushstrokes or a seasoned pro perfecting your craft, our products are here to help you showcase your inner strength and embrace your unique style. Our commitment is to give everyone the empowerment of expression, just like all of you inspire and motivate us to do better for tomorrow. At Noelle, we celebrate you for being boldly and beautifully you.

 

JOIN THE NOELLE MOVEMENT

We invite you to join us on this vibrant journey of self-expression and creativity. At Noelle, we're all about evolving together with our community, just like our customers do every day. We encourage you to share your thoughts, ideas, and opinions openly with us and with each other - because every voice matters, and every perspective adds to the beautiful tapestry of who we are.
We love to see the burst of ideas and the unique ways of thinking that each person brings; it's this exchange that fuels our inspiration and helps us grow. As we continue to build lasting relationships, we want to ensure everyone finds products that make them feel confident, beautiful, and truly themselves. So, let’s keep spreading love, makeup, and positivity - because we believe in the power of community, and we believe in you.
Let’s inspire one another to believe in ourselves and in the beauty of our individuality every single day. 

 

 

WHAT DO WE STAND FOR?  

#WeLoveYouToBeYourself

Read our short manifesto and share with us your thoughts.
My body and my face are a framework in which I show myself — who I am, who I want to be, how I feel right now.
It's not about highlighting my physical beauty, my skin, or hiding my wrinkles or pimples. My beauty is not in the eye of the beholder, it is my choice to create it and to show it to the world.
Every day, every hour I choose who I am and who I want to become. That choice may not be what somebody expects from me, but somebody else is not me, and doesn’t share my hopes, flaws, feelings and thoughts, my pride, my experience, somebody else doesn’t have to fight and have courage to be me, or to be you.
You can change yourself into who you want to be, every day. So put on your colors and do it loud.
We love you to be yourself.  
 
You, yourself & Noelle